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Not Just For Kids! features news, fun activities and places to visit in the Metro St. Louis area for the entire family.    |
The Science of Candy Opens at St. Louis Science Center
ST. LOUIS, (PRNewswire), May 11, 2003 - Whiz kids and candy lovers can explore the science behind the delicious and engaging worlds of candy at Jelly Belly presents CANDY UNWRAPPED, a four-year traveling exhibition, sponosored by Jelly Belly Candy Company of Fairfield, Calif. The exhibition is making its first U.S. appearance at the St. Louis Science Center, May 24, 2003. Jelly Belly presents CANDY UNWRAPPED, an elaborate 6000-square-foot exhibit, is science you can really sink your teeth into and discover 17 interactive areas that challenge the mind as well as the taste buds. Jelly Belly Candy Company supplies jelly beans for the "Who Nose Flavor" section of the exhibit where visitors discover how the sense of smell contributes to the experience of taste. The Crystal Mountain exhibit, a giant replica of sugar crystals for "rock" climbing, towers over one area, while a huge tongue with musical taste buds invites kids to bounce on the buds to learn where different taste sensations occur in the mouth. Other exciting areas include a super sour candy challenge, an Extreme Candy display, a computerized energy burn, and an area where visitors can design candy wrappers. There are also sweet science-to-go experiments for visitors to take home or mail as postcards. CANDY UNWRAPPED debuted last year at the prestigious Ontario Science Centre in Toronto, Canada, the world famous science museum known for interactive learning. The exhibit at the St. Louis Science Center is ongoing through September 1, 2003. Following St. Louis, it is scheduled to open in Berkeley, Calif., at the Lawrence Hall of Science October 4, 2003-January 4, 2004. The exhibit will travel to a dozen or more U.S. cities over the next three years. Tweens Control $39 Billion and Influence Billions More in Purchases NEW YORK, (PRNewswire), May 3, 2003 - Tweens, as children between the ages of 8 and 14 are affectionately known to marketers, have emerged as an enormously influential demographic. According to The U.S. Tween Market, a new research report published by Packaged Facts, the spending power of this cohort totals about $39 billion, but the influence these young people have as arbiters of "cool" give them a even greater value in the marketplace. The report notes that today's tweens are growing up more quickly, both physically and emotionally, than children in generations past. Products that are finding success among the tween demographic are those that avoid any sort of "kiddie" feel and instead advertise in a voice that respects the independence of tweens and the power they have in the market. Those marketers who do effectively reach this audience have much to gain, according to Packaged Facts. "Tweens aren't just making decisions about their own money, they're influencing how those around them spend as well," said Don Montuori, Acquisitions Editor for Packaged Facts. "Households with tweens have entirely different consumer habits than those without. These families are more likely to look for new stores to shop in, have more positive attitudes about shopping in new places, and take more time to browse while they are shopping. In many ways these tweens are the perfect consumer - their spending is enthusiastic and apparently contagious." Households with tweens are also more likely to own computers and subscribe to online services, making them the perfect target audience for online advertising and promotions. The U.S. Tweens Market provides the latest analysis of all of these marketing trends and opportunities, as well as insight into the spending habits and consumer attitudes of 8 to 14 year olds.
NEW JERSEY, (Newstream), April 20, 2003 - Looking for ways to get away from glaring headlines and the worries of the world...without going near an airport? How about defying the laws of gravity and taking flight with the Man of Steel? Six Flags Great Adventure in New Jersey has launched Superman Ultimate Flight. This new "flying" roller coaster -- the only one of its kind in the Northeast -- dives more than 10 stories through incredible spirals and steep curves head-first -- making you feel like you're the world's greatest super hero. On board this video ride: Pro-wrestling superstar and roller coaster fanatic Mick "Mankind" Foley, who says, "SUPERMAN ULTIMATE FLIGHT has everything a coaster fan wants and more -- height, speed, and the unparalleled rush of feeling larger than life, flying like your favorite super hero." See Foley and his children ride the greatest jaw-dropping, hair-raising experience around -- with specially positioned point-of-view cameras which take you on the ride with them. Psychologists say fun and fantasy is what we need right now. Regional theme parks fill that prescription. Clinical psychologist and stress management expert Dr. William Wiener, says families must break the circle of anxiety, spend time together, and have fun. Other getaways might be a local zoo, ballpark, or playground. But indulging the whole family in complete fantasy may be the best escape of all.  Tips for More Active, Healthy Kids MARSHFIELD, Wis, (PRNewswire), April 6, 2003 - In support of National Public Health Week, April 7-13, focusing this year on overweight and obesity, Marshfield Clinic health experts recommend these tips for better health among children and teens. "Increasingly, trends show Americans of all ages are adopting sedentary lifestyles and poor eating habits," stated Charles McCauley, M.D., a Marshfield Clinic cardiologist and founder of Marshfield Clinic's Healthy Lifestyles Initiative. "The American Public Health Association (APHA) believes it's the biggest problem facing kids today and our experts agree." Health professionals at Marshfield Clinic offer the following tips for young people:
Boy Scouts of America Kick Off Nationwide Patriotic Campaign Parents Should Talk to Their Children About War Beetles Take Over Butterfly House Universal Orlando Launches Nationwide Search For Kid Inventors Protecting Kids in Car Crashes Dora the Explorer Live! Hits the Road For National Tour Abraham Lincoln and His Son Tad Return to Richmond St. Louis to Host 2006 U.S. Figure Skating Championships International Folkfest Celebrates Ethnic Heritages 'Discovering the Rivers of Lewis & Clark' Exhibition 
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