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St. Louis Business & Technology News
www.slfp.com/SLFPBIZp.htm "When you think Saint Louis, think Saint Louis Front Page," a weekly publication covering the news and events in the greater St. Louis area. 
St. Louis Front Page P.O. Box 1354 St. Louis, MO 63188 Voice: 314-771-0200 Fax: 314-771-0300 To submit news, contact: editor@slfp.com To advertise, contact: advertising@slfp.com 
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NEW YORK, (PRNewswire) November 2, 2003 - smart, a premium small car manufacturer which is part of the Mercedes Car Group business unit of DaimlerChrysler, was the official car sponsor of the ING New York City Marathon, November 2, 2003. A revolutionary and innovative brand poised to lead the automotive world in new concepts and benchmarks for premium entry-level vehicles, smart is sponsoring a total of 65 running events in 12 countries worldwide in 2003. The company is the only car group to support running events to this degree. Involvement in city marathons complements the smart brand, its products and the company's target groups. Running is an international sport and city marathons take place all over the world in every large city -- exactly where the smart brand is at home with its smart city-coupe, a car developed especially for urban use. "smart drivers have a lot in common with marathon runners," said Phillip Schiemer, vice president of marketing sales at smart gmbh, headquartered in Boblingen, Germany. "They are more active than average and have a variety of interests. They have a zest for life, a great deal of enthusiasm and do not define themselves by age or social background - but by intellectual and creative potential. The smart brand will offer products that appeal to this audience in the United States - products that are innovative, intelligent, fun and youthful." While the smart city-coupe and other smart vehicles are currently not available in the United States, a uniquely developed smart car will go on sale in the U.S. in 2006. smart is an entry level premium car manufacturer and subsidiary of DaimlerChrysler. Married Web Surfers Conduct More E-Commerce Than Single Surfers NEW YORK, (PRNewswire), November 2, 2003 - Married surfers spend much of their online time visiting family-oriented sites and activities, while single surfers seek to benefit from the social convenience of the Internet, according to a Nielsen//NetRatings report. Purchases also mirrored the varied interests of single and married surfers. Top items purchased within the last six months by married surfers were related to home life, such as garden supplies and educational software. For single surfers, online purchases concentrated on entertainment and financial services. "When children are worked into the equation for oft-overly extended married individuals, the convenience of online shopping can't be beat," said Jason Levin, Internet analyst, Nielsen//NetRatings. "For married surfers, the Web seems to be a far more functional rather than recreational resource." "Given the central role that marriage plays in many people's lives, it's clear that divergent interests in the offline world are consistent with behavior in the online world," said Levin. Return to St. Louis Front Page  
The Saint Louis Front Page is owned and maintained by the Moore Design Group for the sole purpose of disseminating news and information about the Metropolitan Saint Louis area. Text or graphics may not be copied, rewritten or distributed in any manner whatsoever without written permission. For more information, contact editor@slfp.com All rights reserved world wide © 1996 - 2008 Moore Design Group . |
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